Art direction, directing and photography for the launch of 11th Hour Racing’s IMOCA Malāma and the SVR-Lazartigue ULTIM, designed within the offshore racing team MerConcept. The projects focused on building a distinctive visual concept and translating it into launch imagery with a strong editorial and cinematic approach.

Skills

Art direction, photo, lighting, editing

Client

Mer Concept

Team

Guillaume Gatefait, Louis Tricot, Maxime Azeggagh

Delivery

• Launch imagery

• Cinematic teasers

---

[ View Website ]